77th Rally Begins in

June 16, 2017
Thomas “Arlo" Ventre has been riding motorcycles since 10 years old -- mopeds, dirt bikes, motocross. You name it, he rode it. When he was 18 years old he started riding a friend’s 1969 Harley Davidson Sportster Chopper for a small rental fee - $20. Arlo loved it so much, he offered to buy it, but his buddy wouldn’t part with it. “You don’t want a chopper," his friend said, “You want a panhead." So in October 1984, Arlo got himself a 1962 panhead...

Announcing Jessi Combs as the Grand Marshal
June 8, 2017
Sturgis SD – Sturgis® Motorcycle Rally™ Names Jessi Combs as Grand Marshal for 2017 Mayor’s Ride. Known as the Fastest Woman on Four-Wheels, Black Hills native, Jessi Combs has been named the Grand Marshal for the 15th Annual Sturgis Mayor’s Ride scheduled to take place on Monday, August 7, 2017 during the Sturgis® Motorcycle Rally™.

The Mayors Ride: A Rally Crown Jewel - Q & A with Mayor Mark Carstensen
May 12, 2017 - By Stacy L. Bettison*
2011 was a special year for City of Sturgis Mayor Mark Carstensen. It was his first year as Mayor and first time leading the acclaimed Sturgis Mayor’s Ride. His first ride as Mayor was especially memorable, however, because it was the first year he had his motorcycle license. As if it couldn’t get any better, South Dakota Governor Dennis Daugaard attended the ride. Like Mayor Carstensen, Govenor Daugaard was in his first year of office and had just recently received his motorcycle license. Together they rode as new leaders and new riders, leading the way out of the City of Riders and through the celebrated beauty of the Black Hills.

Pappy Hoel Campground named Official Campground for Harley Owners Group
April 26, 2017
Harley-Davidson Motor Company and the Full Throttle Saloon’s Pappy Hoel Campground have partnered to name the Pappy Hoel Campground as the official campground for Harley Owners Group (H.O.G.) during the 77th annual motorcycle rally in Sturgis, SD. The partnership offers the following benefits to all H.O.G. members with a valid H.O.G. membership: A 10% discount on Pappy Hoel Campground wristbands, which grant admission to all concerts, events and entertainment at the Full Throttle Saloon/Pappy Hoel Campground; Additionally, wristbands qualify H.O.G. members for...

First Ride of the Season, 4 Great Safety Reminders
April 7, 2017 - By Stacy L. Bettison, Two Wheels to Wild*
April 1, 2017: First ride of the season in good ol’ Minnesota. It was in the 60’s and beautiful. Met up with a great bunch of people, and we rode and rode. Couldn’t be more grateful. Being back on the bike after 5 months off, reminded me of a few important things, which I’m pleased to share with you...

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Sturgis, South Dakota 57785