78th Rally, Aug. 3rd-12th, Begins in

Pappy Hoel Campground named Official Campground of the Sturgis® Motorcycle Rally™
April 4, 2018
The City of Sturgis is excited to announce the Official Campground of the Sturgis® Motorcycle Rally™. Sturgis City Manager Daniel Ainslie stated “Our partnership with the Pappy Hoel Campground is a win – win. We all want the very best for our attendees and we are confident that those who choose to enjoy the Sturgis® Motorcycle Rally™ while staying at the Pappy Hoel Campground will most definitely have a great Rally experience"

Roundabouts coming to Sturgis!
April 1, 2018
The City of Sturgis, South Dakota announced a plan to install European-style traffic roundabouts at both ends of Historic Main Street in the heart of Sturgis to increase traffic flow as next step in downtown Rally-friendly infrastructure improvements.

2018 South Dakota Vacation Guide
March 28, 2018
The 2018 South Dakota Vacation Guide is a 265-page, full-color traveler's guide to South Dakota. It's a big, comprehensive magazine filled with color photos, different maps and information on attractions, accommodations, and visitor services in all corners of the state.

Sturgis Burger Battle named Preferred Qualifier for World Food Championships
February 5, 2018 - By Jerry Cole
STURGIS, SD, February 5, 2018— The Sturgis® Motorcycle Rally™ has announced that it has been named a Preferred Qualifier for the World Food Championships at the inaugural Sturgis Burger Battle.

Sturgis: Eat, Drink, Play TV special
January 12, 2018
The Sturgis: Eat, Drink, Play TV special is scheduled to air on Travel Channel at 10pm EST on Jan 14th. Please check your local listings to confirm, and hope you enjoy the show!

For all advertising on this website,
call 605-720-0800
Sign Up For UpdatesHave a Question?

© 2018 The City Of Sturgis Rally and Events Department
1040 Harley-Davidson Way
Sturgis, South Dakota 57785