We are excited to announce our Opening Ceremonies schedule for 2025!

When: August 1st, 2025

Join everyone for the parade which includes our Sturgis Mayor and event sponsors and dignitaries as well as an awe-inspiring flag procession!  The route for prime watching will be on Main Street from Fourth to Middle Street.

In 2024 over 45 motorcycles and flags make this parade truly a spectable to watch!  You don't want to miss this!!

Photos of 2022 Opening Ceremony