77th Rally Begins in

vendor_property.jpgDiscover the Black Hills during the 77th Sturgis® Motorcycle Rally™ on the Discovery Ride!!  Ride with some of the stars of the Discovery Channel as they lead you through some of the most gorgeous scenery in the Black Hills.  This three-hour ride will take you on the back roads of our home, where you will see some of the most spectacular vistas that the Black Hills have to offer.  Your registration will include one swag bag per bike, a spectacular ride with celebrities, and lunch at the VIP Hospitality Village with the group.  

Check-in at Sturgis Liquors on Wednesday August 9from 6:30am - 7:45am, the ride departs at 8am. Upon your return, you will enjoy a catered lunch at the VIP Hospitality Village. 

The ride is limited to 75 bikes so register today before it fills up!

Register Here!

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© 2016 The City Of Sturgis Rally and Events Department
1040 Harley-Davidson Way
Sturgis, South Dakota 57785